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Introducing SimpliCam - SimpliSafe’s Smart Security Camera

SimpliSafe's SimpliCam

We are excited to announce that our security camera is out of beta! Dubbed SimpliCam, the camera can be used on its own or alongside the SimpliSafe security system. In addition to offering 24/7 HD video streaming and motion-triggered alerts, SimpliCam includes security-focused features like advanced privacy settings and video verification alarm response, all for $99.

About SimpliCam:

Given increasing concerns about “connected” devices our engineers designed SimpliCam’s privacy settings to be woven into the fabric of the user experience. SimpliCam is built with a stainless steel privacy shutter that closes over the camera lens when you come home and opens when you leave. And the mobile app provides manual control of the shutter, so you are always in the driver’s seat when it comes to the privacy of your home.

“As a security company, we understand that privacy in the home is sacred. We built our cameras to respect that,” says Chad Laurans, our founder and chief engineer.

For those of you interested in pairing a SimpliCam with your SimpliSafe alarm system, we’ve included a new and unique security feature: visual verification. Along with viewing footage from your phone, you can authorize our monitoring center to view footage of alarms in progress and provide visual verification to the police, giving law enforcement a live description of a burglary in progress. This could arm the police with detailed information like: where in the house the intruders are, what articles they’ve taken out of the home, and even from which door they may be fleeing. Visual verification could also lead to even faster police response times and increase the odds of burglars getting caught! Plus you can capture HD footage of an intruder’s face to download and share.


SimpliCam also brings a security-first mindset to the alerts you receive to your smartphone. The camera will only notify you when there is something important to see. SimpliCam is calibrated to distinguish between human movement and branches swaying outside a window. The camera is even smarter when paired with your SimpliSafe, because it can then capture footage connected to all the events detected by the rest of the system’s sensors.

With SimpliCam you have access to a 24/7 HD live stream of your home via a smartphone. While many HD streaming cameras are wifi-hungry, SimpliCam uses a special algorithm that delivers a crystal clear picture without slowing down your home’s internet. This is particularly important for a security camera, as many of you will want to place multiple cameras throughout your home.

“SimpliCam is a powerful and smart security camera. And true to our roots, we’re offering it at a revolutionary price,” says Melina Engel, our head of marketing.

SimpliCam is available now online. Come check it out!

Smart Home Security Camera

Key Features of SimpliCam:

Advanced Privacy Protection

SimpliCam was built with a stainless steel privacy shutter that closes over the camera lens when you come home and opens when you leave. The mobile app provides manual control of the shutter, so you are always in the driver’s seat when it comes to your privacy needs. SimpliCam secures its users’ video feeds with a level of data encryption on par with that used by major U.S. banks and the U.S. military.

Visual Verification

You can pair SimpliCam with your SimpliSafe security system and enable visual verification. This will allow SimpliSafe alarm monitoring professionals to provide police with live visual verification of burglaries in progress and detailed information which could help increase arrest rates.

Capture Critical Evidence

See what happened before, during, and after your camera detects activity. With an optional recording plan, you can record, store and share critical footage with police and neighbors. Record anytime at the push of a button from your phone, tablet, or computer.

Smart Motion Detection

False alerts are frustrating. No one wants to get bombarded with alerts every time their camera sees a tree moving. SimpliCam solves the cry-wolf problem. Its intelligent sensors are calibrated to detect the unique heat signature of humans and ignore distractions.

Crystal Clear HD Streaming

HD video files are large and can cause choppy playback and slow load times. SimpliSafe’s engineers developed a “variable bitrate compression algorithm,” allowing for crystal clear HD video that loads quickly and plays smoothly.